New solution designs address key market gaps in the hybrid workforce for mobile communications market

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Dublin, June 24, 2022 (GLOBE NEWSWIRE) — The report “Evaluating Mobile Communications Solutions for the Hybrid Workforce” has been added to ResearchAndMarkets.com’s offer.

This research provides valuable information on customer technology solutions and partner selection criteria, perceived technology benefits and mobility investment plans. The included market analysis can help technology developers, service providers, technology buyers, and others in the mobile business communications ecosystem to develop sustainable strategies

Over the past two decades, mobile communications have become an indelible part of most people’s personal and business lives. The benefits of mobile communications in driving productivity and efficiency in modern organizations are hard to miss as the workforce becomes more dispersed and mobile. However, few organizations adopt robust mobile communications strategies that fully address diverse workforce needs.

The COVID-19 pandemic and related business lockdowns brought drastic changes in work styles across industries and geographies. The shift to remote and hybrid work, as well as a newfound appreciation for the flexibility to work anywhere, anytime, is likely to have a long-lasting impact on organizations of all types around the world.

Most organizations go through lengthy and painful processes to transform their business processes, workspaces and corporate cultures. However, digital technologies will be universally recognized as a key driver of business transformation.

Technological advances, including 5G connectivity and enhanced device capabilities, will enable better mobile user experiences and increase the comfort of decision makers when adopting mobile communications solutions. Smart organizations are likely to adopt mobile-forward strategies, aligning future communications investments with permanently changing work styles and a strong appreciation of the benefits of mobility.

The common benefit of true FMC solutions is the integration of the user’s corporate identity on their mobile device. However, the different architectural designs of FMC achieve this goal in different ways and offer different advantages and disadvantages. There are differing opinions as to whether the future of FMC lies in app-based or native (core-based) mobile capabilities.

An app-based approach typically helps a user’s corporate identity to coexist with the consumer’s identity on the same mobile device. This approach is often preferred in bring your own device (BYOD) scenarios. Another key benefit of the app-based approach is the ability to access different business communication and collaboration modalities (e.g. calling, video conferencing, messaging) within the same app.

A native mobile dialer provides a more natural user experience when it comes to calling. This approach is most preferred by highly mobile users who often need to make phone calls using their corporate identity. A dual-SIM approach can allow for the co-existence of both consumer and business identities on the same device, but usually a native mobile dialer is preferred when the employee uses a company-sponsored device and subscription.

More specifically, mobile-ready and mobile-first communication is likely to accelerate as organizations strive to achieve multiple goals, including:

  • Rationalize communication environments that currently consist of multiple disparate fixed and mobile solutions

  • Empower a diverse workforce — including desk-based remote, hybrid, and in-office employees and frontliners — to stay connected and productive regardless of physical location

  • Attract and retain staff – especially digital natives – by providing them with modern mobile communication and collaboration tools that better suit their lifestyles, work styles and technology preferences

Main topics covered:

1. The Difficult Journey to Fixed-Mobile Convergence (FMC)

  • The consumer approach to mobile communications at work

  • The case for business mobile communication

  • Evolving work styles are driving new technology requirements

  • FMC Approaches and Designs

  • One size FMC doesn’t fit all

  • Compare different FMC solutions

  • The unfulfilled promise of FMC

  • The future of FMC looks promising

2. Overview of selected mobile PBX and UCaaS solutions

  • Cisco IMS Integration – Verizon, Rogers Communications, TDC/Nuuday

  • Cisco Webex Go

  • Dstny for service providers

  • Reach for service providers

  • Metaswitch MaX Mobile

  • Microsoft Operator Connect Mobile

  • RingCentral IMS Integration

  • Keypad and T-Mobile

  • Other Approaches to Carrier-Led FMC

3. The role of mobility in the development of business communication requirements

  • Survey Research Goals

  • Evolution of the Cloud Communications Market Research – Research Methodology

  • IT/Telecom decision maker Investment Priority Research – Research Methodology

  • Core business requirements remain, but new use cases will drive industry evolution

  • Mobility to drive demand for business telephony/PBX functionality

  • Mobility Can Solve PSTN Access Restrictions

  • Categories of employees equipped with mobile apps

  • Mobility is an important factor in frontline productivity

  • Use of mobile phones/smartphones by frontline workers

  • Use of mobile identity by frontline workers

  • Mobile UCaaS should offer more than mobile calling

  • Cloud PBX solution/provider selection criteria

  • Ask about additional cloud communication options

  • Mobility will determine future user experiences

  • Use of communication endpoints

  • Expected change in communication endpoint usage

  • Using Mobile Software Client

  • PC-Based and Mobile Software Client Usage

  • Trends in Mobile Software Client Usage

4. Customer perceptions, current usage and future adoption of mobile communication services and devices

  • Importance of Simultaneous Ringtone

  • Importance of Find-Me, Follow-Me

  • Importance of soft phones

  • Importance of browser-based (usually WebRTC) apps

  • Importance of native mobile dialers

  • Importance of DECT/VoWLAN devices

  • Importance of paging/walkie-talkie

  • The importance of mobility solutions – Must Have It

  • The importance of mobility solutions – should or would like to have it

  • Drivers for mobile app adoption

  • Mobile app adoption barriers

  • Benefits of using 5G connectivity

5. Investments and Management in Mobile Solutions

  • Company-provided mobile apps Current usage

  • Company-provided new/additional mobile apps are introduced

  • Strategic Partners for Mobile Business Apps

  • Mobile Business App Partner Selection Criteria

  • Upgrades and investments for Enterprise Mobility Management

6. Key findings, growth opportunities and strategies for service providers

For more information on this report, please visit https://www.researchandmarkets.com/r/ia38g8

CONTACT: CONTACT: ResearchAndMarkets.com Laura Wood, Senior Press Manager [email protected] For E.S.T Office Hours Call 1-917-300-0470 For U.S./CAN Toll Free Call 1-800-526-8630 For GMT Office Hours Call +353-1-416-8900

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